| (2/10/2002)
Following is a press release issued by RCA Records:
ELVIS 30 #1 HITS DEBUTS AT No. 1 IN 17 TERRITORIES INCLUDING U.S.,
U.K., CANADA, FRANCE, AUSTRALIA AND ARGENTINA.
RCA Records' Collection Of Elvis’s #1s Sets New Record As First Ever Elvis
Album to Debut at the Top of the Charts in U.S. Elvis #1s Benefits From
BMG’s Global Marketing Campaign New York (October 2, 2002) – More than
25 years after his death, Elvis Presley -- recognized the world over as
one of the most important figures in 20th century music and pop culture
-- has set a new record by debuting at No. 1 in 17 territories including
the U.S., U.K., Canada, France, Australia and Brazil, it was announced
today by Bob Jamieson, Chairman, RCA Music Group. In addition, ELV1S 30
#1 HITS, the definitive Presley collection released by RCA Records on
September 24, has become the first album ever released by Elvis Presley
to debut at the top of the charts in the U.S. “RCA is thrilled and truly
proud to be giving renewed life to the musical legacy of one of the greatest
musical artists of all time,” said Jamieson. “The debut of ELV1S 30 #1
HITS at the top of the charts speaks as much to Elvis’s future as it does
his past.” With the benefit of a massive, global marketing and promotion
campaign by RCA’s parent company BMG, ELV1S 30 #1 HITS also debuted in
the top spot in Spain, Belgium, Brazil, New Zealand, Ireland, Denmark,
Sweden, Chile, Switzerland, Austria and the United Arab Emirates. The
release of ELV1S 30 #1 HITS marks the first time that RCA Records has
produced a compilation of the definitive #1 singles of Elvis Presley’s
iconic career. The collection, produced with the full participation of
Elvis Presley Enterprises, Inc., is the culmination of a year that has
brought renewed attention to all that is Elvis Presley. Earlier this year,
the remix of Elvis Presley’s "A Little Less Conversation" reached
#1 in sales in the U.S. in its first week of release and was a worldwide
No. 1 smash hit. Due to overwhelming demand, the single was added as a
special bonus track to ELV1S 30 #1 HITS. “This continues to be a record-breaking
year for Elvis Presley and one that will position him for future successes,”
said Richard Sanders, Executive Vice President and General Manager, RCA
Records. “It is particularly gratifying that music fans are responding
to the extraordinary sound quality we were able to achieve for ELV1S 30
#1 HITS.” Added Joe DiMuro, Senior Vice President, Strategic Marketing,
BMG, “We are thrilled not only by the magnitude of consumer response across
continents, but by the diversity in age and demographics. It is clear
that our campaign has been effective in reaching a huge range of music
fans in every corner of the globe.” All 30 tracks on ELV1S 30 #1 HITS
have been mixed and mastered from the original master tapes for optimum
sound quality and include such favorites as Heartbreak Hotel, Jailhouse
Rock, Return To Sender, Are You Lonesome Tonight and Can’t Help Falling
in Love. As part of BMG’s massive integrated marketing and promotional
campaign, BMG made ELV1S 30 #1 HITS a synergy product across other Bertelsmann
divisions including Random House, the world's largest trade book publisher,
and Gruner + Jahr, the world's second largest magazine company. The #1
debut of ELV1S 30 #1 HITS is yet one more milestone in Elvis’s record-setting
music career. He is the only artist to be inducted into all three music
Halls of Fame, including Rock ‘n’ Roll, Country and Gospel. He holds the
record for most top 10 pop singles (40), the most gold and platinum awards
(139) and is the world’s best selling artist, eclipsing any other musician
or group in history. His popularity remains intact to this day as
there are more active Elvis Presley fan clubs around the world than for
any other artist – dead or alive. ELV1S 30 #1 HITS celebrates the music
and the man that created the legend. BMG is the global music division
of Bertelsmann AG, one of the world’s leading media companies, with annual
revenues of $17.86 billion. BMG owns more than 200 record labels in 42
countries including Arista Records, RCA Records, RCA Label Group – Nashville,
and Ariola. In addition, BMG owns one of the world’s largest music publishing
companies.
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